July 13, LAS VEGAS – Today, Respect Your Universe, Inc. (RYU) (OTCBB: RYUN), http://www.ryu.com/, is thrilled to announce that they were featured with Good Morning America’s weekly “Deals & Steals” with reporter Tory Johnson for their segment today titled “Beat the Heat.” Coinciding with RYU’s launch of the 2012 Men’s and Women’s Fall Lines this week, the four items offered to viewers at a special discount price of 50% off of retail for each item (only valid for today) and $5 flat rate shipping include the Men’s Discipline Short Sleeve T-shirt and Discipline Training Shorts and the Women’s Fierce Tank Top and Kanabo Shorts.
You can view the promo at https://shop.ryu.com/gma
With RYU’s four apparel items selected for the segment and special promotion containing fabrics and technologies boasting the attributes of Moisture Control or Quick Dry Fabrics (AIR Weave) and Eco-Friendly Fabric (TERRA Weave), they are great items from RYU’s new Fall Lines that will also help exercise goers cool off faster during the hot summer months when working out.
“Being featured with a national television show like Good Morning America that has millions of viewers watching everyday is not only a fun way to kick-off the launch of the Women’s Fall Line and new Men’s Fall Collection and give consumers a special one-day deal on the RYU apparel, but also gives RYU tremendous visibility for the brand with a mainstream audience in addition to the Martial Arts community they have been heavily impacting,” said Natalie Mikolich, Director of Public Relations for RYU.
Founded on the principles of respect, strength, honor and sustainability, and influenced by the dedication of the athlete to the ancient sport of Martial Arts, RYU’s innovative premium apparel and product for both performance and lifestyle was created to inspire all athletes to achieve greatness. By producing products that are environmentally, and ethically, sound, all of RYU’s apparel and products are comprised of up to 90% organic and recycled materials utilizing some of the best yarn and fabric suppliers in the world.
Through the creation of innovative apparel and products that have less of an impact on the environment, RYU’s fabrics and technologies boast the attributes of Moisture Control or Quick Dry Fabrics (AIR Weave), Thermal Control Fabric (FIRE Weave), Weather Resistant Fabric (WIND Weave) and Eco-Friendly Fabric (TERRA Weave). RYU’s authenticity in its apparel and products is also reflected in the design of each item containing one or more symbols from ancient Samurai iconography.
RYU is an official sponsor of the UFC and will be visible in various elements throughout the UFC events in 2012 including logo displays and live announcements during bouts along with television promotions and placement on the UFC website including their web store.
